Classic Honda Owners Club

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What value proposition we going to highlight among other fundamental information of the campaign. What key questions to include in a brief as we already mentioned the objective of the brief is to collect relevant information for the construction and execution of the campaign therefore it is recommended to choose the questions very well and avoid creating an endless list of questions with secondary and unnecessary data. Before starting define what information is relevant to understand the customer to have sufficient context about the product or service and to respond to the campaign objectives.

We sh some categories and questions that can help you create the brief general data of the company product or service you may think you know the company product or service in depth but doing the exercise of writing and organizing the information will allow you to better process relevant data and information that is very useful for the campaign what the company values what mobile app development service is the personality and or tone of your company what is the history of the company what products or services do you offer where can your brand be found (physical and digital points) there points of your company in other cities or countries which is it current situation of the company in the digital a what problems have you detected recently.



How long have you recognized these problems market or target identifying who the campaign is aimed at is one of the starting points for creating the campaign to guarantee that the communication reaches the right people who really interested in the product or service that is the object of the campaign. Do you know who your target group is who is your ideal client – ​​buyer persona what need or problem does your company solve what makes your customers buy from you and not from.
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